Moments of Truth

Tracy Streebel

One thing to get right every time.

Each email that lands in my inbox gets a 3 second value assessment before I decide to do it, delegate it, or dump it.

Tracy Streebel

Short survey? Yeah, right!

I work for a company that does online surveys. If anyone is going to complete your survey, it is me.

Tracy Streebel

Seth Godin Identifies What (People) Want.

We talk a lot about what people want, how to make them happy and ultimately how to make them loyal. It’s not rocket science, but you must be committed to delivering service that is personalized if you want your clients to recommend you to others.  This weekend Seth Godin posted a blog that sums it [...]

Tracy Streebel

Satisfaction vs Experience

Simply satisfying our clients just won’t cut it. It’s a competitive market place and no one is going to talk solely about good service. They are going to talk about an exceptional experience.

Tracy Streebel

Be Thoughtful and Your Business Will Grow

Cheers to a Moment of Truth from my favorite brew pub – Hopworks Brewery. We recently showed up as we do several nights a week. This place can get pretty packed, but we found a parking spot without a problem and assumed it wasn’t too busy. We were totally wrong.

Tracy Streebel

The Value of Online Surveys

My husband and I typically frequent the same restaurants since we know what we like. But, once in a while it’s good to mix it up. Right?!?

Tracy Streebel

We All Have a Yappy Dog, Make the Very Best Of It

My husband Ben and I hit the road to White Salmon, WA for a quick weekend getaway just a little over 60 miles outside of Portland, OR. We love this part of the country and we take any chance we get to make it over to the Hood River/White Salmon area…

Tracy Streebel

Recover With Your Clients Like You Mean it

I love when people are intuitive enough to recognize the opportunity to turn a bad experience into an exceptional one. The other day I went to a new dentist for the very first time…

Tracy Streebel

Workplace Culture

Yes, it’s important. And, for the first time in my career, it’s exciting to be part of a company that gets it… precisely intertwines an exuberant focus on excelling at client service and professionalism paired with a fine balance of wit, creativity, and beer.

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We Take Our Own Medicine